As the race for the playoffs places heats up, Franchises are fighting it out to gain a playoff position and to hold onto their chances of winning the NBA Cup. As the teams play it out on the basketball court many of the Franchises have a fight away from basketball, with the present market as it is, and the players contracts ever increasing some of the Franchises are discovering it hard to continue in the current environment. In this case we will look deeply into the New Jersey Nets, a franchise with a lengthy history and a huge support group. Lots of the current Franchises are constructed from huge deals when the Franchise For Sale choices were available to possible sponsors. This is becoming more surprising in the current market as Franchise For Sale choices are gradually hard to find, specially in the sporting climate. A lot of sponsors are holding onto their investments during this phase and hoping for a turnaround in the market. During this phase sponsors will be dealing with their Franchises as a Home Based Franchise, which means that they are dropping their costs and only paying out the minimum. A Home Based Franchise prides itself on not having a great deal of costs and therefore building on the Franchises ability of making a profit. The current Franchises of basketball are taking this lin, as they don’t want a Franchise For Sale mark outside their stadium. During many of the Franchises olden times there has been major turning instances in tenure and financial reform as the New Jersey Nets story will inform you of.
The New Jersey Nets franchise has tolerated its share of worries since it first took the floor in 1967. One of 11 original American Basketball Association Franchises, the team has played in six arenas in the New York metropolitan area. Along the way, the club soared to the top of the ABA on the back of Julius “Dr. J” Erving, then fell to the cellar upon admission into the NBA. The late 1980s and early 1990s saw the Nets’ slow rise to respectability in the NBA’s Eastern Conference and, after a 43-39 mark in 1997-98 and an appearance in the playoffs, the franchise appears to be back on solid ground.
The New York press turned Julius Erving into an overnight media miracle, and “Dr. J” turned the Nets into a championship-calibre club and a box-office bonanza. He was surrounded by a young, but talented supporting team.
The New York Nets expected to go into the NBA as a solid contender, and they acquired Nate “Tiny” Archibald from Kansas City to improve the squads backcourt. The company fell apart, however, before the season began, when a salary disagreement blew up between Erving and Roy Boe. The Nets’ owner ended the disagreement by selling his star player to the Philadelphia 76ers for $3 million.
The New Jersey Nets experienced a team-best season in their 2001-02 campaign. With a team-record 52-win season, New Jersey was Atlantic Division Champions and Eastern Conference Champions and made their first appearance in the NBA Finals. The Nets good fortune begun with the trade for All-Star point guard Jason Kidd in July 2001 and rose from there.
After defeating Indiana, Charlotte and Boston, respectively, the New Jersey Nets were beaten by the Los Angeles Lakers in the NBA Finals. Even with the loss, 2001-02 was a magic season and will go down in franchise history as the best ever.


